For business owners the internet is a place full of opportunity. It can provide great new ways to build leads and get your business in front of more eyes. However, the unfortunate reality is that so many business owners are left in the dark when it comes to SEO strategies. If you don’t have an SEO plan for your business you can bet that your competitors do. Virginia Beach SEO
The good news is that ranking your business locally in the Virginia Beach area is much easier than you may think. Take a look at our top 5 ways to improve your Virginia Beach SEO below and you’ll be on your way to higher rankings and generating more local leads to your webpage.
- Use Local Directories and Citations
There are an endless amount of listings and citation websites to choose from. Having your business on these won’t just enable you to rank higher, it’ll enable more clients to discover your site. You can begin with nearby gatherings like your Chamber of Commerce and other neighborhood posting locales identified with your business.
Once your business is recorded over these neighborhood locales, you can fan out to bigger registries like Yelp, Bing Places, Yahoo! Postings, Angie’s List, and that’s only the tip of the iceberg. For a full rundown of 50 diverse nearby postings destinations you can present your business to, check out this list.
It’s additionally essential that your references and professional resources are consistent with your business name, address, and telephone number. You can utilize this site from Moz, to ensure that your data is consistent.
- Utilize Your “Google My Business” Page
Often overlooked, is the “Google My Business” page. The “Google My Business” directory is extremely helpful because it allows you to see which results come up when people search keywords related to your business. This is convenient as it allows you to adjust your approach to how your site will list.
You can begin looking into this right now by first claiming your business listing here.
After you’ve chosen a listing the next steps are to create an appropriate description, pick the corresponding categories and services, and to make sure simple information such as your business hours and/or address is correct.
- Make Local Reviews a Priority
Online reviews are amazingly vital. They enable potential clients to choose whether or not they need to work with you. In any case, they can greatly impact your rankings. Your “Google My Business” page and your business’ Facebook page are the two most critical places to have your client’s leave their good reviews on.
It’s important to remember that when it comes to reviews it’s all about quality and not as much quantity. Having a lot of reviews isn’t necessarily a good thing. You want to make sure that most of your reviews are positive and paint both your business and services is a good light.
- Source Local Backlinks
Another crucial thing to consider when addressing your Virginia Beach SEO strategy is to keep your eyes out for local backlinks. By associating your webpage with other webpages Google will favor your site and essentially bump you up in search engine rankings.
It may seem like an intricate process but it can be quite easy and the results are more than worth it. Getting local backlinks can even be as simple as reaching out to some local companies that you work with or have worked with in the past and seeing if they would include a link to your page on their site or vice-versa. And at the end of the day if you both include links to each other’s sites then both companies’ SEO strategies will benefit. It’s a win-win!
- Address Your On-Site SEO
Advancing your site the correct way will disclose to Google what your site is really about and will categorize you accordingly. You don’t need to be over the top by stuffing your site and blog entries with related catchphrases, but there are a couple of vital components you ought to advance.
-Incorporate your location and a potential keywords within your site’s title.
-Advance your meta description to incorporate locally-significant keywords.
-Ensure you have an updated location or address and business hours that are correspondent with your reference and registry postings.
-Incorporate nearby points of interest and different markers that identify with your physical business area.
Ideally, the above tips will change your current Virginia Beach SEO technique and help you begin to rank higher in the world of search engines. If you are curious into taking your business rankings much higher, then be sure to connect with our nearby Virginia Beach SEO company today.